2011年11月2日星期三

Whats the biggest lesson youve learned since joining Google.org?

while Googles overall charitable giving, in-kind giving and employee volunteering have grown as well. Our newsletter outlines the latest updates to our philanthropic projects. I caught up with Megan Smith, VP New Business Development and General Manager of Google.org, to talk about how Google moncler quincy jacket sapphire blue nylon views philanthropy.After two years at the helm of Google.org, what are you most optimistic about?The Internet offers an opportunity to connect in ways never before possible. Things that have historically been far apart are now virtually adjacentmost people are a text away, data sets can be mashed up, and all world knowledge is coming online from both expected and surprising sources. Given all of this, I am most excited about all the extraordinary ways people are using the web to connect, be informed, use data and to start solving problems together.For Google.org specifically, we want to contribute our knowledge and skills to help use technology to address humanitys greatest challenges. We now have more than 50 engineers and about 40 other cross-functional Googlers working on four or five larger projectslike Google Crisis Response and RE<Cand over a dozen smaller experimental pilot projects.What kind of project fits this opportunity?One of our newer projects, Google Earth Engine, takes advantage of Googles computing infrastructure to create a planetary sciences computation platform that could help reduce negative environmental impact at scale. The first focus is on deforestation monitoring. Earth Engine has just made it through the pilot phase to a full project with its launch last month at climate change talks in Mexico. If we meet our goals to enable global-scale monitoring of changes moncler ski blouson red jacket in the planets environment, I believe that Earth Engine could play an important information role in helping to slow deforestation. Two things: first, the opportunity we have is great; and second, the work has served as a reminder that creating truly useful, innovative technology is challenging and requires patient iteration, dialog, teamwork and creativity. It takes time to gather new ideas, learn from the right partners, collaborate, pilot those ideas that pass initial assessment and then launch for scale the few projects that meet the criteria for a Google.org product.Do Google.org projects have a specific focus?We dont have a topical focuswe work on technology solutions to many different kinds of global challenges. The key is to take advantage of Googles strengths. In the area of global health, for example, we have been able to create a global flu monitoring system based on search data. For our environmental work, we were able to leverage our data center computing power to put together the finest-scale forest map of Mexico to date (processing this data would take two years on one computer, but we made it in less than 24 hours using our computing infrastructure).How does Google.org start and ramp up its technology projects?We work to tap into the talent at Google. Some projects have come out of hallway conversations and others from extensive talks with partners in the field. Formally, we have a bimonthly new initiatives meeting with senior engineers where talented individuals or teams within Google bring ideas or prototypes. If we think the idea is a match and has promise, we give it budget, headcount, guidance and time to see where it can go during a pilot period. Once we have a live pilot or project, moncler ski blouson deep blue jacket we take advantage of Google.coms standard project review and management processes that our company has effectively used for years.What if those pilots fail?Thats normal. We should expect that some of them will fail or will only have smaller impact. If youre not failing some of the time, youre not taking risks. As we progress, some of our failures will hopefully teach us as much as some of our successes.What other charitable giving does Google do?As a company that has been doing well, its important that we push ourselves to be amongst the most generous companies. We have several charitable giving programs supporting, for example, education (especially K-12 science and math programs), university research, communities where we work, and technology solutions for underserved groups.

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